Map Content to the Buyer’s Journey
sponsored by TechTarget
WHITE PAPER:
Open this white paper to learn how to map content to your buyers’ buyer journeys to get them the information they need, and sales made.
Posted: 08 Feb 2021 | Published: 18 Nov 2019
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How Ready Are You for Account-Based Marketing?
sponsored by TechTarget
WHITE PAPER:
How ready is your organization when it comes to implementing account-based marketing (ABM)? Inside, discover 5 criteria to assess AMB readiness. Review the benefits of an ABM implementation, and decide if your organization is ready to take its next steps with ABM.
Posted: 08 Feb 2021 | Published: 24 Sep 2019
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3 C’s for Understanding Real Intent Data: Context, Content and Contacts
sponsored by TechTarget
EBOOK:
To help you select the best intent data provider for your business, we have built a simple framework to guide you in your decision. In the e-book, we review the different types of intent available and examine the 3 key attributes necessary for intent data to be effective and actionable
Posted: 08 Feb 2021 | Published: 21 Oct 2020
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Using Intent Data for Effective Persona Development in ABM
sponsored by TechTarget
EBOOK:
In this e-book, Using Intent Data for Effective Persona Development in ABM, we’ll show you how to keep pace with what’s going on in your target accounts. Download today to learn how to leverage intent data for effective persona development and shape your ABM strategy.
Posted: 08 Feb 2021 | Published: 03 Nov 2020
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Is There a Silver Bullet for B2B Marketing Data?; Real advantages companies are gaining right now
sponsored by TechTarget
EBOOK:
How does your organization plan on keeping up with changing buyer behaviors? In this e-book, learn how a customer-driven lifecycle can help bridge the gap between past and present buyer behaviors, and explore how TechTarget can help you keep up with these revolutionary changes.
Posted: 08 Feb 2021 | Published: 10 Apr 2019
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Improving Your Sales Performance with the Right Tools, Strategy
sponsored by Xactly
EGUIDE:
The goal of any business is to have a successful sales department. In this expert e-guide, learn what you need to do to improve your sales strategy. Discover how to overcome hurdles when choosing the right sales tools and applications for your business.
Posted: 07 Mar 2017 | Published: 01 Mar 2017
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All resources sponsored by Xactly
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Building a Winning Sales Management Strategy
sponsored by Xactly
EGUIDE:
Companies that want to grow often focus on the wrong tactics in their sales management strategy. This can not only lead to missed opportunities, but also to a waning sales culture. In this expert e-guide, discover 4 myths about sales management strategy and 5 tactics that will help you strengthen your sales culture.
Posted: 27 Feb 2017 | Published: 27 Feb 2017
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All resources sponsored by Xactly
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Improve Business Agility by Adopting these 10 Attributes
sponsored by Kofax from Lexmark
EGUIDE:
In this expert e-guide, learn 10 attributes that set agile organizations apart. Also explore the essential aspects of stand-up meetings and the substantial results they can provide.
Posted: 11 Feb 2016 | Published: 08 Feb 2016
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IoT Revamps Field Services & Customer Engagement
sponsored by Microsoft
EGUIDE:
Including insights from Andrew Leigh (VP of Alliances at Jitterbit) and Scott Amyx (CEO of Amyx+), this expert guide explores how field services can be supercharged with an integrated IoT strategy, and how the IoT enhances customer engagement for brands and marketers.
Posted: 16 Oct 2017 | Published: 16 Oct 2017
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Strategic Marketing Software Boosts Inbound Marketing Tactics
sponsored by TechTarget Customer Experience
EBOOK:
Marketers know that their very tools and strategies have to change in the era of inbound marketing. In this expert handbook, learn about tools necessary for a successful marketing software strategy, what to buy, and how to think about those software purchases in the context of your existing infrastructure and operations.
Posted: 22 Feb 2017 | Published: 15 Feb 2017
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